When you’re running your own business, budget usually has to come first. But though it can often be advisable to scrimp and save, cutting out anything you consider non-essential, this sometimes means that truly invaluable areas such as graphic design get neglected....
The phrase “Search Engine Optimization” is often thought of as shorthand for “tricking Google into giving your site a good ranking”. As we all know, Google operates via a series of closely guarded algorithms, designed to identify value in a...